About Stirling Marketing
Meet the people behind the Pipeline
"I built Stirling to deliver marketing that’s genuinely aligned to outcomes."
Nicole Stirling
"I built Stirling to deliver marketing that’s practical, intentional, and genuinely aligned to outcomes."
Introducing Stirling Marketing
Who We Are
(And Why That Matters)
At Stirling Marketing, we believe in building partnerships, not just collecting clients. To us, that means showing up with curiosity, consistency, and a shared goal of doing great work that actually matters.
This starts with understanding. Your goals. Your challenges. The internal dynamics, shifting timelines, and real-world pressures that don’t always fit neatly into a brief. Because marketing doesn’t happen in isolation, and neither do we.
So while we’ll take the time to get to know your world, it’s only fair you get a sense of ours too. Here’s who we are, and how we work.
Who We Are
At Stirling, we build partnerships, not just client lists. That means understanding your goals, challenges, and the real-world pressures that don't fit neatly into a brief.
We take time to understand your business. Here's who we are and how we can help yours grow.
Prior to 2019, Nicole Stirling was sitting in your seat. Working in-house, juggling regions, sales targets, strategy decks, and the elusive dream of finding an agency that truly got it. One that could keep up, ask the right questions, and think beyond the campaign. She didn't find one, so she built one.
Sixteen years ago, Nicole Stirling was in your seat, searching for an agency that could keep up and think beyond campaigns. She didn't find one, so she built Stirling Marketing.
2019
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What began as a solo consultancy grew as demand increased. Nicole brought together marketers who understood both strategy and execution. People equally comfortable leading campaigns and delivering results. Together, they built Stirling into a team that works alongside clients, not above them.
What began as a solo consultancy grew as demand increased. Nicole brought together marketers who understood both strategy and execution. People equally comfortable leading campaigns and delivering results. Together, they built Stirling into a team that works alongside clients, not above them.
What began as solo work grew into a team. Nicole brought together marketers who understood strategy and execution, building Stirling into partners who work alongside clients.
2019
-
2024
Stirling Marketing is now a trusted partner for B2B technology and SaaS brands across the world. We work with global teams, regional marketers, and growing businesses that want more from their marketing: more alignment with revenue goals, more traction in competitive markets, and more real-world results that move the business forward.
Today, Stirling partners with B2B tech and SaaS brands worldwide, helping them align marketing with revenue goals and generate real results in competitive markets.
2025
Our mission is simple: to help B2B companies grow through marketing that connects directly to revenue. We combine strategic thinking with hands-on execution, big-picture vision with detail-driven delivery, and clear commercial intent with meaningful outcomes that accelerate growth and create predictable pipeline for scaling tech companies.
Our mission: help B2B companies grow through marketing that connects to revenue, combining strategic thinking with execution that creates predictable pipeline.
2026 -
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Sixteen years ago, Nicole Stirling was sitting in your seat. Working in-house, juggling regions, sales targets, strategy decks, and the elusive dream of finding an agency that truly got it. One that could keep up, ask the right questions, and think beyond the campaign. She didn't find one, so she built one.
Seven years ago, Nicole Stirling was in your seat, searching for an agency that could keep up and think beyond campaigns. She didn't find one, so she built Stirling Marketing.
What began as a solo consultancy grew as demand increased. Nicole brought together marketers who understood both strategy and execution. People equally comfortable leading campaigns and delivering results. Together, they built Stirling into a team that works alongside clients, not above them.
What began as a solo consultancy grew as demand increased. Nicole brought together marketers who understood both strategy and execution. People equally comfortable leading campaigns and delivering results. Together, they built Stirling into a team that works alongside clients, not above them.
What began as solo work grew into a team. Nicole brought together marketers who understood strategy and execution, building Stirling into partners who work alongside clients.
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Stirling Marketing is now a trusted partner for B2B technology and SaaS brands across the world. We work with global teams, regional marketers, and growing businesses that want more from their marketing: more alignment with revenue goals, more traction in competitive markets, and more real-world results that move the business forward.
Today, Stirling partners with B2B tech and SaaS brands worldwide, helping them align marketing with revenue goals and generate real results in competitive markets.
Our mission is simple: to help B2B companies grow through marketing that connects directly to revenue. We combine strategic thinking with hands-on execution, big-picture vision with detail-driven delivery, and clear commercial intent with meaningful outcomes that accelerate growth and create predictable pipeline for scaling tech companies.
Our mission: help B2B companies grow through marketing that connects to revenue, combining strategic thinking with execution that creates predictable pipeline.
Where We Started
Why Choose Stirling Marketing as
Your B2B Marketing Agency?
Where We Are Today
We've built Stirling around values that guide everything we do:
We’ve built Stirling Marketing around that mission, and we’ve stayed true to it by working in a way that reflects the values we hold:
Cutting-Edge Technology
We craft campaigns that exceed expectations and deliver impact.
Create Magic
Campaigns that exceed expectations and deliver impact.
Flexible, senior support:
We combine quality, speed, and dependability in every project.
Excellence in Action
Quality, speed, and dependability in every project.
Global experience, regional smarts:
We anticipate needs and take the lead before you have to ask.
Proactive Initiative
We anticipate needs and take the lead proactively.
Faster to value:
We connect every activity to outcomes that drive real revenue.
Strategic Thinking
Every activity connects to outcomes that drive revenue.
Genuinely outcome-focused:
We care about the fine print because credibility lives there.
Precision and Detail
We care about the fine print and credibility details.
Genuinely outcome-focused:
Your goals shape our process, priorities, and growth plan.
Client-Centric Focus
Your goals shape our process, priorities, and approach.
Hover to Explore Our Global Footprint
Hover to Explore Our Global Footprint
Click here to Explore Our Global Footprint
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Pediment & Pillar Design curates finishes, including tile, stone, hardware, and lighting, that connect architecture and atmosphere.
Timeframe: 4-8 Weeks
Who You’ll Work With
Nicole Stirling
Founder & Director
With over 15 years in the game (from global players like Sitecore and Acquia to ambitious tech scaleups), Nicole's built a reputation for marketing that's grounded, intentional, and anything but surface-level. She's not here for vanity metrics or vague brand-speak.
What drives her is insight: real buyer behaviour, clear positioning, and strategies that stretch from boardroom decks to boots-on-the-ground execution. Whether she's crafting content or unpicking underperforming campaigns, Nicole brings the kind of strategic clarity that makes everything click and helps her clients stay several moves ahead.
For clients seeking a comprehensive, start-to-finish partnership, our team manages every phase of full-service interior design, from architectural collaboration and spatial planning to color palettes, furnishings, and lighting design.
We coordinate procurement, contractor communication, and installation so every element aligns in harmony.
Timeframe: 8-16 Weeks
With 16+ years at Sitecore, Acquia, and tech scaleups, Nicole's built a reputation for grounded, strategic marketing. She focuses on insight: real buyer behaviour, clear positioning, and strategies connecting boardroom vision to execution. Whether crafting content or diagnosing campaigns, Nicole brings clarity that keeps clients ahead.
Louise Flynn
Senior Marketing Consultant
Louise Flynn is a data-driven B2B SaaS and marketplace marketer with 25+ years helping tech companies find the right customers and keep them. A former Chief Growth Officer and Head of Product & Marketing, she blends strategy, product thinking, and hands-on execution to turn growth plans into predictable revenue.
At Stirling Marketing, Louise helps scaling tech companies prioritize what actually drives pipeline, build repeatable marketing engines, and improve conversion across the full funnel. Her work aligns product, marketing, sales, and customer experience so growth becomes systematic, not sporadic. She's led growth at Benchon, iSeekplant, Cloudscene, EventsAir, and Sitecore.
For clients seeking a comprehensive, start-to-finish partnership, our team manages every phase of full-service interior design, from architectural collaboration and spatial planning to color palettes, furnishings, and lighting design.
We coordinate procurement, contractor communication, and installation so every element aligns in harmony.
Timeframe: 8-16 Weeks
Louise is a data-driven B2B SaaS marketer with 25+ years experience. Former Chief Growth Officer, she blends strategy and execution to turn growth plans into predictable revenue. At Stirling Marketing, Louise helps companies prioritise what drives pipeline, build repeatable engines, and improve conversion. She's led growth at Benchon, Cloudscene, EventsAir, and Sitecore.
Megan Elliston
Senior Marketing Consultant
Megan Elliston is a B2B demand generation and ABM specialist with extensive experience across global SaaS, cybersecurity, and digital experience brands. With a background spanning global marketing at the Information Security Forum, ABM strategy at strategicabm, and sales operations leadership at CIPD and Sitecore, she brings an end-to-end view of how pipeline is created, qualified, and converted.
Megan is known for her analytical, performance-driven approach: building reporting frameworks, improving lead quality, and aligning marketing and sales around shared revenue goals. At Stirling Marketing, she helps tech companies strengthen their demand engine, reduce lead decay, and build scalable, predictable pipeline programs.
For clients seeking a comprehensive, start-to-finish partnership, our team manages every phase of full-service interior design, from architectural collaboration and spatial planning to color palettes, furnishings, and lighting design.
We coordinate procurement, contractor communication, and installation so every element aligns in harmony.
Timeframe: 8-16 Weeks
Megan specialises in B2B demand generation and ABM across global SaaS and cybersecurity brands. Her background spans global marketing, ABM strategy, and sales operations, giving her an end-to-end pipeline view. At Stirling Marketing, she helps companies strengthen demand engines, reduce lead decay, and build scalable pipeline programs.
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Industry Experts
Strategic Partners
At Stirling, our core team covers strategy, content, lead generation, events, and campaign management. But when it comes to highly specialised channels like LinkedIn Ads, Google Ads, or graphic design, we don't pretend to be jacks-of-all-trades.
We partner with consultants who live, breathe, and genuinely geek out over their craft. These specialists bring deep expertise in their specific domains (whether it's paid media optimisation, conversion rate optimisation, or visual design) while staying tightly integrated with our broader strategy. It means our clients get world-class execution where it matters most, without sacrificing quality, cohesion, or campaign momentum.
For clients seeking a comprehensive, start-to-finish partnership, our team manages every phase of full-service interior design, from architectural collaboration and spatial planning to color palettes, furnishings, and lighting design.
We coordinate procurement, contractor communication, and installation so every element aligns in harmony.
Timeframe: 8-16 Weeks
Our core team covers strategy, content, and campaign management. For specialised channels like paid ads or design, we partner with experts who geek out over their craft. These specialists bring deep domain expertise while staying integrated with our strategy, delivering world-class execution without sacrificing quality or momentum.
Chief Cuddle Team
3 Dogs, 6 Cats, 100% Snack-Focus
3 Dogs, 6 Cats, 100% Cuteness
With a combined tenure that far exceeds most B2B marketing teams, this four-legged leadership squad plays a critical (and highly snack-motivated) role in Stirling Marketing's creative process.
The beagle brings relentless curiosity, unshakable optimism, and a nose for opportunities that others miss: essential traits when sniffing out what's actually working in a campaign. The cats, meanwhile, specialise in observation, pattern-spotting, and strategic aloofness, offering the kind of measured judgment that keeps vanity metrics firmly in their place. Together, they're the silent advisors behind the scenes: keeping morale high, reminding us when it's time for a break, and ensuring every strategy is crafted with clarity, intuition, and a well-timed head boop.
For clients seeking a comprehensive, start-to-finish partnership, our team manages every phase of full-service interior design, from architectural collaboration and spatial planning to color palettes, furnishings, and lighting design.
We coordinate procurement, contractor communication, and installation so every element aligns in harmony.
Timeframe: 8-16 Weeks
Cuddle Team
With tenure exceeding most marketing teams, this squad plays a critical role in our creative process. The beagle brings curiosity and optimism. The cats specialise in observation and strategic aloofness. Together, they keep morale high, remind us to take breaks, and ensure every strategy has well-timed head boops.
