B2B Marketing Specialist, Singapore

Love B2B tech marketing and events, and want variety, ownership, and flexibility?

Stirling Marketing is a B2B marketing agency that partners with fast-growing technology, SaaS, and services brands across Southeast Asia, Australia, New Zealand, and Japan. We help our clients accelerate revenue, build strong pipelines, and stand out in competitive markets.

We are hiring a Singapore-based B2B Marketing Specialist to lead delivery for our regional clients and be our person on the ground across Southeast Asia.

We Are Measured on Pipeline and Revenue

Every client we work with sets us hard targets: registrations, qualified leads, pipeline generated, revenue influenced. We report against those numbers every week and we are held to them.

That shapes how you will work. Every campaign, every event, every follow-up sequence gets built backwards from a number. If an activity will not move pipeline, we do not run it.

Events Are at the Heart of What We Do

Events are our biggest driver of pipeline for clients, and they will be the biggest part of your role. You will own them end to end:

• Executive roundtables and intimate dinners for senior buyers, typically 8 to 15 guests
• Conference and trade show sponsorships, from stand presence through to lead capture and follow-up
• Owned client conferences and customer events
• Webinars, virtual roundtables, and hybrid formats
• Partner and co-marketing events across the region

You will be running events across Singapore, Malaysia, Indonesia, Thailand, and the wider region, so regional travel is a genuine part of this role.

What Your Day-to-Day Looks Like

• Plan, build, and deliver campaigns across email, paid media, content, and digital, using HubSpot and Salesforce
• Write the copy yourself, including emails, landing pages, event invitations, social posts, and nurture sequences
• Run the event calendar for your clients against registration and pipeline targets
• Be the local face of Stirling in-market, hosting client events and building supplier relationships
• Lead weekly client WIP meetings with real strategic input
• Track time and progress in Monday.com and Clockify
• Use AI tools to work smarter, from research through to first drafts

About You

You have at least five years of experience in B2B marketing, ideally in an agency or tech/SaaS environment, with strong event delivery experience.

• Based in Singapore with the right to work locally
• You have run B2B events end to end, and can point to what they delivered in leads and pipeline
• Comfortable leading client conversations and handling feedback
• Data-aware, you understand how marketing contributes to pipeline and revenue
• Happy to travel regionally for client events

Tools and Platforms

Hands-on experience with HubSpot and Salesforce matters most, since that is where our clients live. Internally we run on Monday.com, Clockify, and AI tools. Picking things up quickly matters more than deep expertise in any one platform.

Why Stirling Marketing?

• Work with ambitious B2B tech brands across Southeast Asia, Australia, New Zealand, and Japan
• Own a serious event program in a region where in-person still wins deals
• See the direct line between your work and client revenue
• Join a high-performance, remote-first team that values initiative and ownership

How to Apply

Send your resume and a short cover note telling us:
1. A B2B event you have delivered end to end, and what it achieved in leads or pipeline
2. Why this role, and why now
3. One idea you would bring to a B2B tech client in Southeast Asia

Apply to hello@stirlingmarketing.net